Posted by Mary Gammel on January 14, 2012 under Link Building, Local Search | 
Many of my small business clients are trying to get local customers via their websites. After using organic SEO to optimize their website for their target markets and geographic areas, I often suggest other marketing tactics to get trusted links to their site. To accomplish this, we’ll often setup free Google Places, Bing Business Portal, and Yahoo Local listings for their business. But there is one often overlooked tactic that is both cost-effective and already optimized for the local market: joining your Chamber of Commerce or Convention and Visitors Bureau. Read more of this article »
Posted by Mary Gammel on July 25, 2011 under Link Building, Organic SEO |
If you’re thinking about redesigning your website, don’t forget to include an SEO Transition Plan in your redesign project. If you skip this step, you risk losing all of the organic search and referring traffic that you’ve built up over the years that your current website has been operational.
An SEO transition plan doesn’t need to be complicated. It just needs to highlight the elements you want to preserve for SEO and identify how to do it. It can even suggest improvements to the existing web content that can enhance SEO. Read more of this article »
Posted by Mary Gammel on February 28, 2011 under Link Building, Local Search |
Clients mainly come to me for strategies on improving their website performance. We look at getting the correct traffic to the website with the goal of converting more visitors into customers. People are often surprised when I mention that they need to do things outside of their website to get more site traffic. Read more of this article »
