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Local Search Company Links

Posted by Mary Gammel on March 22, 2011 under Local Search | We welcome your comments

Local search helps your website get noticed by people searching towns and cities in your geographic area. For most small businesses, setting up a free listing with one or more of the following websites, can help improve your online presence. Read more of this article »

Improve your Online Presence without changing your website

Posted by Mary Gammel on February 28, 2011 under Link Building, Local Search | 4 Comments to Read

Clients mainly come to me for strategies on improving their website performance. We look at getting the correct traffic to the website with the goal of converting more visitors into customers. People are often surprised when I mention that they need to do things outside of their website to get more site traffic. Read more of this article »

Use Targeted Landing Pages to Convert Visitors into Customers

Posted by Mary Gammel on November 12, 2010 under Organic SEO | We welcome your comments

Think about the web pages and sites you like the most when you get to them after searching the web through Google or Bing. Usually, they’re the ones that have all the information you need on one page. You don’t have to click around the website to find a contact number or pricing or product benefits. This type of web page is referred to as a targeted landing page as it makes it easy for the visitors to make a decision and take the next step. Read more of this article »

Online Marketing Company Tactics to Avoid

Posted by Mary Gammel on October 27, 2010 under Website Case Studies | We welcome your comments

Several of my recent clients have run into problems because they paid an online marketing company to manage their websites and paid search campaigns. These online marketing companies often set up features that cause future headaches for business owners. So, I wanted to share these with you so you can be on the lookout for them. Read more of this article »

10 Reasons to Evaluate and Test Your Web Site

Posted by Mary Gammel on September 7, 2010 under Website Testing | We welcome your comments

10 – To Meet Industry Website Standards

When you run a business, you’re expected to meet certain standards overseen by the health department, building inspectors, licensing agencies, etc. A web site is no different. The World Wide Web Consortium (W3C) sets standards for HTML, CSS, and other web technologies. These standards exist to ensure web sites work correctly on different browsers and operating systems. While your site may work fine in Internet Explorer on Windows Vista, does it meet the standards to work in Safari on a Macintosh or in a proprietary browser on a cell phone? Read more of this article »